Ceejay International Ltd

Our company was originally formed in London, UK during 1991. Since then it has developed into two agencies which draw on the specialist publicity and PR skills from each agency. Ceejay was launched in Hong Kong during the winter of 2003. We are achieving good results publicity and marketing results for Ceejay’s clients through our personal and practical service.

The name of the London, UK based PR agency is pilotmax pr (www.pilotmaxpr.com) which specialises in mainly European business within the marketing communications sectors such as: public relations (PR), branding, promotions, corporate gifts, exhibitions, incentives and corporate hospitality. Ceejay International is the Hong Kong based global PR and publicity agency that specializes in the power and energy related sectors markets throughout the world.

The Ceejay team is increasingly becoming involved with Chinese and Asian based companies and organisations as we are at the centre of Asia in Hong Kong. Ceejay has an effective staff of local people in Beijing, Guangzhou and Hong Kong who work on a variety of marketing and publicity services such as: public relations (PR), media communications, press conferences, marketing strategies and material, foreign exhibitions, newsletters, brochures, company magazines, advertising, promotions Chinese to English / English to Chinese professional and technical translation projects and materials.

Through our strong network of local and international contacts, we can outsource other key skills such as: advertising design, brochures, technical writing, research, translation, website content & design and printing when required. Additionally, we research, write and edit the twice monthly China Power & Energy News e-newletter which is growing in circulation in North America, Europe and Asia whilst the circulation in China is growing faster than anywhere else

Companies we have worked with and are working for:

Mitsui Babcock, IVO Engineering, F-Secure, Fortum, Valmet Automation, Nokia Professional Systems, VAPO, Rolls Royce Allen Gears, Tampella Power, Kvaerner Power, NK Cables, Elisa Communications, Tamfelt and F-Secure.

Companies we work with since moving to Hong Kong:

Aggreko Power Rentals, Siemens, Wärtsilä Power, Marsh, Meiya Power Company (MPC), China Light & Power (CLP), MWM, Hong Kong's Business Environment Council (BEC) and we have just been appointed as ‘Official’ in China for PennWell Exibitions and Conferences

We have also carried out consultancy and project work for:

Energy / Power trade media, trade fairs and government agencies

Trade Fairs: Power-Gen Europe, Power-Gen Asia 2004, 05, 06 and 07 ( Asia), EP China 2005 ( China), CEPEX 2005 ( China) and CICED 2006, CEPSI 2008 and CICED 2008.

Trade Media: Modern Power Systems (MPS), Power Engineering International (PEI), International Power Generation (IPG), Pulp and Paper International (PPI), Paper Equipment & Materials (PM&D), Asian Power, Transmission & Distribution World, Worldwide Independent Power (WIP) and recently China Electrical Power Publishing (CEPP).

Government agencies: UK's Export Credit Guarantees Department of the Department of Trade and Industry, Finland's Finnish Foreign Trade Association, the Chinese Chamber of Commerce in Beijing (CCCME) and The Chinese Society for Electrical Engineering (CSEE).

Ceejay’s CEO, John Goss

In the past, John Goss has held both junior and management positions in advertising, public and press relations (PR) and marketing communications agencies in London, England. John has also worked in many publishing roles in: national newspapers, local newspapers, news radio and with international trade magazines in Finland, U.A.E and the USA. In business magazine publishing, John has been involved in advertising sales, media circulation and commercial development and marketing, he has also worked as a journalist, an editor and as a publisher. He is the editor and publisher of the monthly e-newsletter, China Power & Energy News.

John was part of the team that launched the power magazine Modern Power Systems (MPS), which is now one of the leading global technical power magazines. It was while John was working with MPS that his interest in the world of electric power and energy was sparked. This appeal in global power and energy issues continues to this day. In 1987 John was promoted to publisher and the business development manager over a group of global architectural trade media. He left publishing in 1990 to enter the world of PR and marketing communications and launched Pilot Communications in London, UK.

By utilizing his broad experience and widely spread network of contacts in the international power & energy industries, John soon built the international power group of Pilot PR in London into a successful unit. This publicity and PR success is now being repeated in the world's powerhouse China. At Ceejay in Hong Kong global communications are far easier than they ever were in London. Be it client or media contact, in the mornings the Ceejay team can talk to North America, during the day they can talk to all of Asia and then in the late afternoon and evenings Europe is on-line. This ease of instant communication is a real bonus as many hours even whole days can be saved in cases of urgent projects with tight deadlines.

West to East – skills learnt and honed in Europe, North America and the Middle East are now being utilized in China to create and implement successful PR and publicity campaigns for international companies. Ceejay is providing effective marketing and publicity services in the form of significant amounts of global and Chinese trade media coverage. Or, where clients are specifically targeting China’s industrial and business sectors they ask Ceejay to focus on publicity and marketing strategies and materials for China and Asia. Ceejay is involved with Chinese based PR, publicity, press relations, press conferences, newsletters, technical translations into Chinese, sales brochures in Chinese or bi-lingual versions, exhibitions in China, web pages in Chinese, Chinese press briefings, translators, personal translators for business meetings in China.

How Ceejay works – unlike large global agencies, Ceejay offers our client’s a local service that is practical and appropriate to the client’s short-term and long-term needs. Ceejay's Chinese team all speak Chinese and English, which means that everyday communications to and from Ceejay are clear and easily understood by Ceejay and our clients. The Ceejay team is highly experienced at working with the foreign trade media and we have the professional staff to help in all manner of PR and publicity activities. We also know many other companies in related fields of marketing and publicity such as photography, that we can call on to provide our clients with whatever is required.

Ceejay's Chinese Partner ?

In 2007, Ceejay set up a partnership with a major Chinese Advertising and PR Agency in Beijing that knows and understands the power & energy markets in China. They know and are in contact with all of the mainstream Chinese print and broadcast, and net based media. With our Chinese partners we have already organized a number of successful press conferences and press hospitality events.